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Salesforce Marketing Cloud Developer

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Company: Citeline
Location: Remote, India
Date Posted:
Employment Type: Full Time
Job ID: R-508

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Description

About Norstella

At Norstella, our mission is simple: to help our clients bring life-saving therapies to market quicker—and help patients in need.
Founded in 2022, but with history going back to 1939, Norstella unites best-in-class brands to help clients navigate the complexities at each step of the drug development life cycle —and get the right treatments to the right patients at the right time.
Each organization (Citeline, Evaluate, MMIT, Panalgo, The Dedham Group) delivers must-have answers for critical strategic and commercial decision-making. Together, via our market-leading brands, we help our clients:
  • Citeline – accelerate the drug development cycle
  • Evaluate – bring the right drugs to market
  • MMIT – identify barrier to patient access
  • Panalgo – turn data into insight faster
  • The Dedham Group – think strategically for specialty therapeutics
By combining the efforts of each organization under Norstella, we can offer an even wider breadth of expertise, cutting-edge data solutions and expert advisory services alongside advanced technologies such as real-world data, machine learning and predictive analytics.
As one of the largest global pharma intelligence solution providers, Norstella has a footprint across the globe with teams of experts delivering world class solutions in the USA, UK, The Netherlands, Japan, China and India. 

Job description

Skipta is seeking a Salesforce Marketing Cloud Developer who designs, develops, and implements customized solutions supporting digital media specific for healthcare professional audiences (ie doctors, nurses, pharmacists and psychiatrists). The types of development responsibility include database maintenance, reports and query automation, backend customization of workflow templates, API linking and integration of SF automation applications supporting Skipta’s Advertiser Delivery Team unique needs and objectives.
 

Responsibilities:

  • Provide Skipta’s technical email delivery support
  • Creating and customizing Marketing Cloud solutions using tools like Automation Studio, Journey Builder, Email Studio, Cloud Pages, and others to meet client requirements.
  • Integrating Marketing Cloud with other systems and platforms (such as CRM systems like Salesforce Sales Cloud) to ensure seamless data flow and synchronization.
  • Designing and implementing automated marketing campaigns, workflows, and customer journeys using Automation Studio and Journey Builder.
  • Translate business requirements into technical requirements, conceptualize and communicate highly detailed technical concepts to technical and non-technical audiences.
  • Set up and configure Mobile Connect to create SMS/MMS campaigns, and manage opt-ins/outs
  • Develop and manage push notification campaigns using email and mobile text within Marketing Cloud for targeted and personalized outreach.
  • Proactively assist with identifying efficiencies, improvements, or added functionality in each iteration of Skipta’s marketing services life cycle.
  • Apply software development best practices for optimization, change management, deployment, documentation, and collaboration
  • Produce strategic solutions involving configuration, creation and refinement of complex data models, external integration, business process automation, and other custom functionality.
  • Provide development support, from design through testing and deployment, often working with other members of the Delivery and Engineering teams.

Requirements:

  • 3+ years of experience providing Salesforce Marketing Cloud (SFMC) Development, including developing email campaigns and maintaining Marketing Applications.
  • Experience developing HTML email templates, SFMC templates & components, landing pages, scripting, and interacting with the SFMC API using REST and SOAP methods.
  • Strong developer skills using AmpScript, HTML/CSS, SSJS, JavaScript and SQL
  • Desired certifications: Marketing Cloud Email Specialist, Marketing Cloud Administrator, and Marketing Cloud Developer
  • Cross-cloud competency as demonstrated by additional certifications or badges.
  • Commitment to maintaining solution quality and performance.
  • Continuous learning to deliver innovative solutions that drive business success
  • Knowledge of ad servers such as Google Ad Manager and Kevel a plus.
  • Bachelor’s degree in Computer Science or Information Technology

Our guiding principles for success at Norstella

01:  Bold, Passionate, Mission-First   
We have a lofty mission to Smooth Access to Life Saving Therapies and we will get there by being bold and passionate about the mission and our clients.  Our clients and the mission in what we are trying to accomplish must be in the forefront of our minds in everything we do.    
02:  Integrity, Truth, Reality  
We make promises that we can keep, and goals that push us to new heights.  Our integrity offers us the opportunity to learn and improve by being honest about what works and what doesn’t.  By being true to the data and producing realistic metrics, we are able to create plans and resources to achieve our goals.    
03:  Kindness, Empathy, Grace  
We will empathize with everyone's situation, provide positive and constructive feedback with kindness, and accept opportunities for improvement with grace and gratitude.  We use this principle across the organization to collaborate and build lines of open communication.    
04:  Resilience, Mettle, Perseverance  
We will persevere – even in difficult and challenging situations.  Our ability to recover from missteps and failures in a positive way will help us to be successful in our mission.  
05:  Humility, Gratitude, Learning  
We will be true learners by showing humility and gratitude in our work.  We recognize that the smartest person in the room is the one who is always listening, learning, and willing to shift their thinking.    
 

Benefits 

  • Health Insurance
  • Provident Fund
  • Reimbursement of Certification Expenses
  • Gratuity
  • 24x7 Health Desk
 
Norstella is an equal opportunities employer and does not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, pregnancy or maternity, gender reassignment, race, color, nationality, ethnic or national origin, religion or belief, disability or age. Our ethos is to respect and value people’s differences, to help everyone achieve more at work as well as in their personal lives so that they feel proud of the part they play in our success. We believe that all decisions about people at work should be based on the individual’s abilities, skills, performance and behaviour and our business requirements. Norstella operates a zero-tolerance policy to any form of discrimination, abuse or harassment.
Sometimes the best opportunities are hidden by self-doubt. We disqualify ourselves before we have the opportunity to be considered. Regardless of where you came from, how you identify, or the path that led you here- you are welcome. If you read this job description and feel passion and excitement, we’re just as excited about you.  
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